Wednesday, August 18, 2004
Know your user
It's probably a fairly reasonable assumption that nearly everyone registering on the Huggies website would be a mother rather than a father, but I'm sure I indicated my sex on the form and a check against that or a names database could detect that there's something wrong with their email that begins "Hi Peter, Who'd have thought it? You're a new mum..."
I wonder what other interesting gender-specific emails I'll get from them.
It's probably a fairly reasonable assumption that nearly everyone registering on the Huggies website would be a mother rather than a father, but I'm sure I indicated my sex on the form and a check against that or a names database could detect that there's something wrong with their email that begins "Hi Peter, Who'd have thought it? You're a new mum..."
I wonder what other interesting gender-specific emails I'll get from them.
Comments:
Reported in the newspapers over the weekend, a junk mailshot going to a potential customer addressed as "Dear Mr. Shagslikeadonkey" - a rogue employee who has since left (funny how that is often the claim) was blamed - but clearly there are no checks in place there either.....
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